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Corporate Training Programs for FMCG Companies in India

CLIENT SUCCESS STORIES

FMCG | FMCD | Distribution Sales

our prominent clients

Renault

Kellogs

Georgeoaks

Tata Motors

Vivo

Mayora

Advance Laminates

Johnson & Johnson

Cosee Pillow

Bambino Pasta

CarOne

Perfetti Van Malle 

J L Morison

Solera

Britannia

TATA

Narans Foods 

Farm Harvest

Power Car

Client's Background

Challenges Reported by L&D:

  • Low market penetration.

  • Inconsistent target achievement across regions.

  • Lack of distributor engagement.

  • Weak promotional execution.

Challenges discovered during our Assessment

  • Knowledge gaps in product value propositions.

  • Resistance to adopting consultative selling.

  • Low motivation due to market competition.

  • Limited skills in upselling and cross-selling.

  • Insufficient relationship-building with channel partners.

  • Struggles to sell against cheaper competition.

  • Challenges in grooming and personality development.

  • Difficulty convincing partners to maintain margins.

3p

At Dishah, we understand that effective sales training is crucial for driving results. That's why we use Dishah's innovative 3P Model to create customized programs that address your team's specific needs and unlock their full potential.

FMCG Sales Consultants
FMCG Sales Training Program in India
FMCG Sales Training Course

Pre-training Assessment

Dishah conducts pre-training assessments, including field visits, virtual sessions, and mystery customer visits, to identify knowledge and skillset gaps.

Personalised Content

Based on identified knowledge and skillset gaps, Dishah creates customized training content, activities, case studies, videos, playbooks, and assessments for engaging training delivery.

Post Training Reviews

We conduct post-training follow-ups, reviews, assessments, and performance tracking to prevent regression, ensure implementation, and drive improvements through gap analysis, role plays, guidance, and performance tracking with leaders.

Results Driven

New Dealers Acquisition

50 - 70% Increase

Sales Volume & AOV

+ve Increase

Customer Retention & Market Share

100% Increase

Territory Coverage & Productivity

100% Increase

Customer Feedback

Yusuf, Head HR
Mayora India

"Practical insights and actionable strategies provided will undoubtedly make a significant difference in our team's approach and performance. I extend my gratitude to Dishah Consultants, our training partner for their exceptional support and collaboration."

Aman Verma​, CEO
Entes

"It was all about engaging everyone,  role play with regard to various aspects, whether it was order, whether it was  negotiations or the delivery and the  cash management. So I look forward  for similar such program in the future  with Disha consultant"

Veena Trivedi, Sr. HR, Learning & Development

Advance Laminates

"During the training, we have experienced an unwavering commitment to excellence and a passion to empower sales professionals to reach their full potential."

Dhiraj Gupta, CEO

Cosee Pillow

"Experience with Dishah was too good and they delivered what they have promised and looking forward to much more training sessions from Dishah Consultants, thank you."

Shailesh Kumar Singh, Export Business

Sub-K

"Me and my team has enjoyed this complete session a lot and they have learned a lot even though they are having a bundle of experience but you know every time it is a new learning."

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Contact

Are you also struggling with these challenges and would like to get over it? Contact us today for the below corporate training services: 
 

  • Sales & Soft Skills Training

  • Sales Management Training

  • Leadership Training

  • Business Communication Training

  • First Time Managers Training

  • College to Corporate Transformation Training

  • Leadership Training and more…
     

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