In this video, I will talk about the Third hurdle an email campaign has to cross to stand a chance for customer’s response - How to Stand Out in Customer’s Inbox and Grab Customers Attention.
On an Average, a customer receives 20 to 50 emails per day. How do you make sure that your email grabs his/her attention and he/she actually opens it?
There are two elements responsible for driving the high open rate for an email.
Schedule Timing
Subject Line.
Let’s talk about timings to send an email. If the timing is right it increases your chance to get your email noticed by customers. But If the timing is not right, it will simply get buried under the stack of other emails which reduces chances of grabbing customers attention.
So, you would always want your email to be on Top of the Stack among the first 5 emails that gets instant attention from the customer.
Watch the Video for the best time to send email campaigns.
Webinar on Email Marketing this coming Friday May 29 at 4pm where I will be talking about - How to Generate 10X more Sales Leads through Email Campaigns using Email Lead Magnet. As part of this webinar, I will be teaching -
How to use Automation tools for Email List Building.
How to write most effective Email Subject Lines and Email Body to drive customer interest
How to Setup Lead Magnets to drive 10X more Sales Enquiries
Tools and Metrics to measure your campaign performance.
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In my first Video, I talked about the first challenge with Email Campaigns - Finding verified Email Databases for Email Campaigns? I listed down sources and companies offering verified email lists here https://www.dishahconsultants.com/post/how-to-get-email-list-database-for-lead-generation
In my second video, I talked about the second challenge with Email Campaigns - How to avoid Spam Filters to Get in Front of the customers and stand a chance for a response? I had mentioned 3 tips to avoid Spam Filters and hit customers inbox here https://www.dishahconsultants.com/post/what-is-the-most-effective-email-marketing-strategy
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